Wiramrudee (Pink) Mokkhavesa is an attorney in the firm’s regional intellectual property practice, based in Bangkok, who is well regarded for her extensive experience in brand protection, IP enforcement, and anticounterfeiting. Her practice is focused on IP portfolio strategy and management, including registration, commercialization, and protection of trademark, copyright, patent, and other intellectual assets in Asia and worldwide, from the administrative level up to the higher courts. She primarily represents multinational corporations and market leaders in the apparel and luxury goods, automotive parts, consumer products, and software industries. Pink is also well known regionally and internationally for her tireless work to raise public awareness of counterfeiting, through her leadership roles in organizations such as INTA, her strong working relationship with national government agencies in Thailand, and her regular appearances in domestic and international media.