The social and political climate towards accounting services is positive.
To the extent that the online accounting service is offering also e-invoicing there are still regulatory problems with electronic signatures and authentication of invoices (contrary apparently to Germany). However, these regulations are under review.
There are no reliable market data available for Switzerland. Run my Accounts is the first provider in Switzerland of accounting services including e-invoicing.
The collection of accounts receivables (an activity often connected with accounting services) is not subject to the Swiss Money Laundering Act and there are no permits/authorizations necessary (see Circular Letter FINMA 2011/1, note 8 et seq.).
Jürg E. Hartmann